W. Chan Kim

Blue Ocean Strategy, Expanded Edition

HBR's 10 Must Reads on Strategy (including featured article "What Is Strategy?" by Michael E. Porter)

HBR's 10 Must Reads on Managing People (with featured article "Leadership That Gets Results," by Daniel Goleman)

HBR's 10 Must Reads on Change Management (including featured article "Leading Change," by John P. Kotter)

Blue Ocean Shift

Blue Ocean Shift

Blue Ocean Strategy, Expanded Edition : How to Create Uncontested Market Space and Make the Competition Irrelevant

Blue Ocean Shift

Océano azul, océano rojo (Harvard Business Review)

HBR's 10 Must Reads on Strategy for Healthcare : (featuring articles by Michael E. Porter and Thomas H. Lee, MD) (HBR 10 Must Reads)

Creatività Oceano blu: Innovare e crescere senza smantellare industrie, aziende e posti di lavoro

The W. Chan Kim and Renée Mauborgne Blue Ocean Strategy Reader : The iconic articles by bestselling authors W. Chan Kim and Renée Mauborgne