Open Strategy
Mastering Disruption from Outside the C-Suite
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5,0 • 1 Bewertung
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- 17,99 €
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- 17,99 €
Beschreibung des Verlags
How smart companies are opening up strategic initiatives to involve front-line employees, experts, suppliers, customers, entrepreneurs, and even competitors.
Why are some of the world’s most successful companies able to stay ahead of disruption, adopting and implementing innovative strategies, while others struggle? It’s not because they hire a new CEO or expensive consultants but rather because these pioneering companies have adopted a new way of strategizing. Instead of keeping strategic deliberations within the C-Suite, they open up strategic initiatives to a diverse group of stakeholders—front-line employees, experts, suppliers, customers, entrepreneurs, and even competitors. Open Strategy presents a new philosophy, key tools, step-by-step advice, and fascinating case studies—from companies that range from Barclays to Adidas—to guide business leaders in this groundbreaking approach to strategy.
The authors—business-strategy experts from both academia and management consulting—introduce tools for each of the three stages of strategy-making: idea generation, plan formulation, and implementation. These are digital tools (including strategy contests), which allow the widest participation; hybrid digital/in-person tools (including a “nightmare competitor challenge”); a workshop tool that gamifies the business model development process; and tools that help companies implement and sustain open strategy efforts.
Open strategy has an astonishing track record: a survey of 200 business leaders shows that although open-strategy techniques were deployed for only 30 percent of their initiatives, those same initiatives generated 50 percent of their revenues and profits. This book offers a roadmap for this kind of success.
Kundenrezensionen
The book Open Strategy is terrific!
Wow! I knew, one day, someone would come up with this game-changing and brilliant concept for an open strategy. Finally, it's here! Chapeau! Since the internet, the traffic density of information on the globe has increased billionfold. It's nearly the same with knowledge. You can recruit knowledge at almost every corner, time and in every possible and impossible situation in life. That's fantastic. But it's not about adding more knowledge to the existing knowledge; it's all about the essential knowledge! That's why we need to open up, and the very process of strategy making must change and follow suit. The familiar world is no more; technology, capital and innovation cycles move faster and faster. The markets have become more transparent, disruptive and competitive. Long-standing trends that made life so pleasant for leaders during the Great Moderation have decisively broken. We live in exciting but challenging times. Therefore we need new concepts, mindsets, approaches and tools. The book Open Strategy is terrific! I couldn't stop reading and marking. It's revolutionary and so hands-on! You and your team will love it too! It is a highly recommendable tool and lesson, as it will help you like a cookbook to guide you to achieve sustainable success!
Reinhold M. Karner, FRSA - RMK.org