Be the Chocolate Milk: Successful Selling for Homogenized Professionals (Unabridged‪)‬

Be the Chocolate Milk will teach you how to convert your homogenous product or service, “prodserv”, into something with no competition, and how you are the most important part of your brand. Chris Whalen, CPA, a business and tax expert, has consulted to tens of thousands of clients over the past 30 years. In Be the Chocolate Milk, he shares his best tools in all business areas, to help you stand out in the dairy case of your industry.