Critical Factors Promoting Customer Loyalty to Smartphone and Mobile Communications Service Providers.
2011
Negotiating Successfully in Cross-Cultural Situations (Company Overview)
1998
Case Studies of Cybercrime and Their Impact on Marketing Activity and Shareholder Value.
2011
Market Orientation Toward Various Customer Groups in Business Schools.
2005
Developing a Multi-Item Measurement Scale for Developing Teenagers' Involvement in Reality Television.
2011
An Evaluation of the Marketing Strategies of Nigerian Insurance Companies.
2001