A New Theory of Branding for the Online Environment? More Books by Volker Schmid

Branding, Positioning and Segmentation at Volkswagen Branding, Positioning and Segmentation at Volkswagen
2005
Consumer Behaviour in the Airline Industry Consumer Behaviour in the Airline Industry
2005
Research Methods and Data Analysis Portfolio Research Methods and Data Analysis Portfolio
2005
The Impact of Technology on Marketing Strategy The Impact of Technology on Marketing Strategy
2005
Customer Relationship Management in the Airline Industry Customer Relationship Management in the Airline Industry
2005
E-Marketing Strategy for Reg Vardy E-Marketing Strategy for Reg Vardy
2005
Management-Report Karstadt Management-Report Karstadt
2005
Financial Innovation - with a particular view on the role of banks Financial Innovation - with a particular view on the role of banks
2004
Changing way of career development Changing way of career development
2004