Applied Value Investing, Chapter | - 3 Franchise Value and the GEICO Acquisition

This chapter comes from Applied Value Investing, which--unlike other value-investing books that introduce a new variation on the value-investing theme--instead adopts the modern Graham and Dodd approach and applies it in a variety of unique and practical ways. You will learn innovative new ways of applying a value-investing approach to mergers and acquisitions (M&A) and alternative investing. This in-depth guide uses detailed case studies demonstrating how Graham and Dodd insights can be used in a macro-investing framework and applied to the emerging area of super-catastrophe valuation.