Back to the Future: Using Marketing Basics to Provide Customer Value More Books by Nina Krey & Patricia Rossi
Enlightened Marketing in Challenging Times
2020
Marketing Opportunities and Challenges in a Changing Global Marketplace
2020
Finding New Ways to Engage and Satisfy Global Customers
2019
Boundary Blurred: A Seamless Customer Experience in Virtual and Real Spaces
2018
Marketing Transformation: Marketing Practice in an Ever Changing World
2017
Let's Get Engaged! Crossing the Threshold of Marketing’s Engagement Era
2015