Current Issues in Political Marketing Current Issues in Political Marketing

Current Issues in Political Marketing

    • $109.99
    • $109.99

Publisher Description

Explore the increased need for marketing within the political arena

Current Issues in Political Marketing presents up-to-date theory and research findings from academics working in political science, advertising, and management, and guidance from successful practitioners who know what it takes to make a nonprofit organization stand out i

GENRE
Business & Personal Finance
RELEASED
2006
12 May
LANGUAGE
EN
English
LENGTH
336
Pages
PUBLISHER
Taylor and Francis
SELLER
Taylor & Francis Group
SIZE
2.8
MB

More Books Like This

Yardstick Competition among Governments Yardstick Competition among Governments
2019
Rethinking Public Relations Rethinking Public Relations
2019
Social Marketing Social Marketing
2012
Collective Decision Making Collective Decision Making
2013
Shock advertising. Are consumer responses affected by culture? A case study on Benetton campaigns under Oliviero Toscani examining German and English responses Shock advertising. Are consumer responses affected by culture? A case study on Benetton campaigns under Oliviero Toscani examining German and English responses
2007
Political Communication In the Era of New Technologies Political Communication In the Era of New Technologies
2013

More Books by Jennifer LeesMarshment & Walter W Wymer, Jr

Political Marketing and Management in the 2020 New Zealand General Election Political Marketing and Management in the 2020 New Zealand General Election
2021
Political Management Political Management
2020
Political Marketing Political Marketing
2019
Political Marketing and Management in the 2017 New Zealand Election Political Marketing and Management in the 2017 New Zealand Election
2018
Political Marketing in the United States Political Marketing in the United States
2014
Global Political Marketing Global Political Marketing
2009