Effective Factors on Iranian Consumers Behavior in Internet Shopping: A Soft Computing Approach (Report)
Journal of Computer Science 2009, March, 5, 3
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Publisher Description
INTRODUCTION The Internet is increasingly becoming the fastest growing shopping channel and this pattern is expected to continue significantly over the next decade. In other words, it is revolutionizing marketing and trade and changing the way companies market and distribute their products and service their customers. Moreover, it is one of the most significant marketing tools in the global marketplace (1).
GENRE
Computing & Internet
RELEASED
2009
1 March
LANGUAGE
EN
English
LENGTH
10
Pages
PUBLISHER
Science Publications
SELLER
The Gale Group, Inc., a Delaware corporation and an affiliate of Cengage Learning, Inc.
SIZE
183.2
KB
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