Is It Beneficial to Incur Environmental Cost? A Case Study of Toyota Motors Corporation, Japan (Case Study‪)‬

BACKGROUND OF THE STUDY Environmental accounting concept and practice has evolved from sustainability reports and the broader concept of corporate social responsibility. In this age when globalization and the growth of multinational enterprises have been blamed for environmental neglect and depletion of natural resources, it is but relevant to highlight the activities companies engage in to preserve and repair its natural environment. Senge (2008) calls for a 'necessary revolution' in the way businesses are conducted--a new business rationale of sustainability. Porter (2008), updates his views on competitive advantage with green solutions on resource productivity to societal problems.