Machine-to-Machine Marketing (M3) via Anonymous Advertising Apps Anywhere Anytime (A5) Machine-to-Machine Marketing (M3) via Anonymous Advertising Apps Anywhere Anytime (A5)

Machine-to-Machine Marketing (M3) via Anonymous Advertising Apps Anywhere Anytime (A5‪)‬

Jesús Mena
    • $124.99
    • $124.99

Publisher Description

In today's wireless environment, marketing is more frequently occurring at the server-to-device level-with that device being anything from a laptop or phone to a TV or car. In this real-time digital marketplace, human attributes such as income, marital status, and age are not the most reliable attributes for modeling consumer behaviors. A more effe

GENRE
Business & Personal Finance
RELEASED
2016
19 April
LANGUAGE
EN
English
LENGTH
436
Pages
PUBLISHER
CRC Press
SELLER
Taylor & Francis Group
SIZE
13.4
MB

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