Napster: Catalyst For a New Industry or Just Another dot.com? Napster: Catalyst For a New Industry or Just Another dot.com?

Napster: Catalyst For a New Industry or Just Another dot.com‪?‬

9B01M016

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    • $3.99

Publisher Description

Napster is a creator of music industry software that allows peer-to-peer file swapping services and caused a fundamental shift in the music industry. The chief executive officer of the company is now faced with two challenges: how to convert loyal customers to another system without losing them and how to find a new business model in the wake of extensive legal challenges.

GENRE
Business & Personal Finance
RELEASED
2001
18 May
LANGUAGE
EN
English
LENGTH
16
Pages
PUBLISHER
Richard Ivey School of Business Foundation
SELLER
Ivey Business School Foundation
SIZE
1.7
MB

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