New Corporate Practice, New Classroom Pedagogy: Toward a Redefinition of Management Communication.
Business Communication Quarterly 1996, June, 59, 2
-
- $5.99
-
- $5.99
Publisher Description
Just as the challenge in a global economy is to develop new frameworks and then communicate them effectively, our challenge is to prepare students for negotiating wholly new communication challenges. Communication is much more than expressing the content of other "real" business disciplines clearly. Language and image have become a crucial part of creating and managing contemporary corporate culture; thus, we must expand the teaching of managerial communication to include corporate communication. To describe "communication," we must also employ words such as "critical thinking" and "flexibility." Communication is integral to the process of problem solving in the team-oriented workplace. **********
More Books Like This
More Books by Business Communication Quarterly
From Swoosh to Swoon: Linguistic Analysis of Nike's Changing Image.
2003
Preparing MBA Students for the World of Professional Communication.
1996
Cultural Values and Communication Online: Chinese and Southeast Asian Students in a Taiwan International MBA Class.
2005
Using a Simulation to Explore the Challenges of Communicating in a Virtual Team.
2004
Five Perspectives on Intercultural Business Communication (Focus on Research)
2003
Educating European Corporate Communication Professionals for Senior Management Positions: A Collaboration Between Ucla's Anderson School of Management and the University of Lugano (University of California at Los Angeles)
2005