Screw Business as Usual
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3.6 • 5 Ratings
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- $18.99
Publisher Description
'Doing good can help improve your prospects, your profits, and your business; and it can change the world. We must change the way we do business' - Richard Branson
Can we bring more meaning to our lives and help change the world at the same time?
In Screw Business as Usual, Richard Branson at his brilliant and motivating best, shares some fascinating and inspiring stories about the people who are already leading the way in transforming business into a force for good, for people and for the planet. Reflecting on some of his own experiences, and those of the Virgin Group, he also shares his new vision for the future and describes how businesses can help create a more prosperous world for everyone.
It's time to turn capitalism upside down – to shift our values, to switch from a just profit focus to caring for people, communities and the world and to turn our work into something we both love and are proud of. It's time to Screw Business as Usual.
Customer Reviews
Great reference, but not a new concept
This is a really good read, mostly for the case studies and references of people, projects and companies who're doing social enterprise - making money while improving the world.
What grates me a little is how he is trying to coin phrases and sort of position him as having invented the topic when really its not new, there are lots of people doing it and it's called Social Enterprise.
But that's a minor point, its a great book and I hope business leaders take notice.