The Reviewers Hated It! What to Do when Your Results Don't Add up (Viewpoint Essay)
Journal of Supply Chain Management 2011, Oct, 47, 4
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Publisher Description
INTRODUCTION Fifteen years ago, I cowrote an introduction to a special issue on the emergence of theory-driven empirical research in operations and supply chain management (Melnyk and Handheld 1998). At the time, we noted that OM/SCM researchers needed to focus on research issues that were directly pertinent to practitioners, yet were unequivocally linked to theory.
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