When

Daniel H. Pink, the bestselling author of Drive and To Sell is Human, unlocks the scientific secrets to good timing to help you flourish at work, at school, and at home.

Everyone knows that timing is everything. But we don’t know much about timing itself. Our lives are a never-ending stream of ‘when’ decisions: when to start a business, schedule a class, get serious about a person. Yet we make those decisions based on intuition and guesswork.

Timing, it’s often assumed, is an art. In When: The Scientific Secrets of Perfect Timing, Pink shows that timing is really a science.

Drawing on a rich trove of research from psychology, biology, and economics, Pink reveals how best to live, work, and succeed. How can we use the hidden patterns of the day to build the ideal schedule? Why do certain breaks dramatically improve student test scores? How can we turn a stumbling beginning into a fresh start? Why should we avoid going to the hospital in the afternoon? Why is singing in time with other people as good for you as exercise? And what is the ideal time to quit a job, switch careers or get married?

In When, Pink distils cutting-edge research and data on timing and synthesises them into a fascinating, readable narrative packed with irresistable stories and practical takeaways that gives readers compelling insights into how we can live richer, more engaged lives.

Daniel H. Pink is the author of five provocative books—including three long-running New York Times bestsellers, A Whole New Mind, Drive, and To Sell Is Human.

His books have been translated into thirty-five languages and have sold more than 2 million copies worldwide. He lives in Washington DC with his wife and their three children.

‘Pink’s fourth book should be compulsory reading for bosses, educators, and schedulers, for policymakers, company executives, and performers, but there is plenty in this fascinating book that the average person will find applicable to their lives. This is a quick read that rewards time spent with some excellent insights.’ BookMooch

‘An appreciation of time, some might say an obsession to the fraction of a second, seems to set humans apart from all other species…Despite the subtitle, this book is not about the scientific measurement of time, but about relative time, revealing the regular patterns of people’s lives they so often adhere to, unaware, and with no idea why.’ Otago Daily Times 

‘He [Pink] offers practical advice in the form of “life hacks,” which feel modern, relevant and timely…Pink’s engaging prose and useful advice make for some entertaining and engaging reading. This is one highly readable volume about a fascinating topic that affects us all in a multitude of different ways.’ AU Review