Apple
Store
Mac
iPad
iPhone
Watch
AirPods
TV & Maison
Divertissements
Accessoires
Assistance
0
+
Apple Books
Preview
Local Nav Open Menu
Local Nav Close Menu
Top Books
Top Audiobooks
Michael Schrage
Books
Who Do You Want Your Customers to Become?
2012
The Innovator's Hypothesis
2014
Recommendation Engines
2020
Audiobooks
Who Do You Want Your Customers to Become
2012
The Innovator's Hypothesis : How Cheap Experiments Are Worth More than Good Ideas
2015