Marketing for lawyers (who hate marketing‪)‬

Ever wished you could practice law without having to think about marketing? (Spoiler: Those days are gone, but keep reading – this isn't your typical marketing lecture.)

Marketing for Lawyers (who hate marketing) is the no-nonsense guide you've been waiting for. Forget the fluffy advice or the overwhelming pressure to become a TikTok sensation. This book cuts through the noise to deliver what actually works in today's legal marketplace, served with a side of humour and hard-won wisdom.

Inside, you'll discover:

- How to build a strong personal brand without feeling like a used car salesman
- Strategic shortcuts that don't sacrifice results
- Real-world success stories from lawyers who've cracked the code
- Step-by-step frameworks you can implement immediately

Written by someone who's navigated both sides of the equation – law and strategy (including marketing) – this guide combines battle-tested marketing principles with practical legal industry insights. Whether you're a solo practitioner tired of watching competitors snap up your ideal clients, or a partner looking to build a sustainable practice, you'll find actionable strategies you can implement today.

This isn't about turning you into an 'influencer.' It's about building a marketing system that works even when you're buried in case files. No fluff, no jargon, just clear strategies that respect your time and professional dignity.

Warning: This book may cause unexpected bursts of marketing confidence and a strange desire to actually enjoy promoting your practice.

Perfect for:

- Lawyers who'd rather draft a 100-page contract than write a social media post
- Legal professionals tired of generic marketing advice
- Anyone looking to build a thriving legal practice without compromising their integrity

Skip this book if you're looking for get-famous-quick schemes or enjoy wasting money on random marketing tactics that don't work.

Your legal expertise deserves to be noticed. Let's make that happen.