![Superior Customer Value](/assets/artwork/1x1-42817eea7ade52607a760cbee00d1495.gif)
![Superior Customer Value](/assets/artwork/1x1-42817eea7ade52607a760cbee00d1495.gif)
![](/assets/artwork/1x1-42817eea7ade52607a760cbee00d1495.gif)
![](/assets/artwork/1x1-42817eea7ade52607a760cbee00d1495.gif)
Superior Customer Value
Strategies for Winning and Retaining Customers, Third Edition
-
- 204,99 €
-
- 204,99 €
Beschrijving uitgever
A customer-centric culture provides focus and direction for the organization, ensuring that exceptional value will be offered to customers � this, in turn, results in enhanced market performance. Unfortunately, caught up in the daily economic and competitive pressures of running complex and fast-changing businesses, managers may lose sight of custo