Urban Radio

Urban Radio - Unlocked! is designed for industry professionals and students at all levels of journalism, media, marketing, advertising, policy and broadcasting. Each page is offered in full-color with meticulously crafted charts and tables throughout. The overall design is visually appealing and designed for an easy read with the busy professional in mind.



Urban Radio - Unlocked! offers previously undiscovered sales insights that better position urban radio for advertising buys. Moreover, these research insights equate to better selling points and more innovative and creative uses of audience and market research data in sales, media planning and buying. Examples are included.



Urban Radio - Unlocked! is the first media research study that delves deeply into the mindset and psyche of the urban radio audience. The results offer new insights that unlock the code behind urban radio’s timeless appeal and tremendous ratings prowess.



It is Urban Radio - Unlocked!