The Social Commerce Handbook: 20 Secrets for Turning Social Media into Social Sales The Social Commerce Handbook: 20 Secrets for Turning Social Media into Social Sales

The Social Commerce Handbook: 20 Secrets for Turning Social Media into Social Sales

    • 26,99 лв.
    • 26,99 лв.

Publisher Description

THE HYPE OVER SOCIAL MEDIA IS OVER. NOW IT'S TIME TO MAKE SOCIAL MEDIA PAY.

"The Social Commerce Handbook provides a practical road map for not only mastering but also monetizing your social media investment." -- MARK ELLIS, Managing Director, SYZYGY, a WPP Group digital agency

Learn the secrets to unlocking sales with the "Big Five"--YouTube, Pinterest, Facebook, Twitter, and LinkedIn--and seize new sales opportunities from emerging social technology.

Coauthored by two of today's leading authorities on this hot new field, The Social Commerce Handbook distills the real-world experience of successful social commerce businesses--from Apple to Zappos--into 20secrets for turning "Likes" into "Buys".
The power of social utilityThe appeal of social giftingThe importance of social curationThe role of social statusThe value of social intelligence

GENRE
Business & Personal Finance
RELEASED
2012
12 October
LANGUAGE
EN
English
LENGTH
208
Pages
PUBLISHER
McGraw Hill LLC
SIZE
1.1
MB

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