SUMMARY - The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail by Clayton M. Christensen
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- R$ 24,90
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- R$ 24,90
Descrição da editora
* Our summary is short, simple and pragmatic. It allows you to have the essential ideas of a big book in less than 30 minutes.
*As you read this summary, you will discover the reasons why companies have difficulty with certain innovations and the strategies that can help overcome them.
*You will also discover that : disruptive innovations fundamentally change the rules of a market; the main principles of business management cannot be applied to all contexts; a series of challenges stand in the way of the development of disruptive technology by established companies; to overcome them, it is necessary to adapt through a new structure.
*This is a surprising observation: solid and successful companies, having proven their capacity for innovation in the past, often encounter a brutal failure when faced with technologies that revolutionize their market. This is not due to a lack of skills on their part. On the contrary, it is their scrupulous respect of management rules that prevents them from adapting in time. This paradox requires a new approach, taking into account the specificities of certain innovations.
*Buy now the summary of this book for the modest price of a cup of coffee!