Jim Blythe

Books
Key Concepts in Marketing Key Concepts in Marketing
Key Concepts in Marketing
2009
Principles and Practice of Marketing Principles and Practice of Marketing
Principles and Practice of Marketing
2013
Business to Business Marketing Management Business to Business Marketing Management
Business to Business Marketing Management
2021
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing
A Very Short, Fairly Interesting and Reasonably Cheap Book about Studying Marketing
2021
Challenges of Change Challenges of Change
Challenges of Change
2017
Demarketing Demarketing
Demarketing
2013