Publisher Description

New ideas and their application are the lifeblood of successful innovation. Yet paradoxically we see the same things written about innovation again and again: processes, flowcharts, rules, and guidelines. Landor Associates constantly strives to find new ideas to innovate our own and our clients’ brands.

These eight principles should not be regarded as solutions, but rather as a fresh, creative approach to innovation.

GENRE
Professional & Technical
RELEASED
2010
November 8
LANGUAGE
EN
English
LENGTH
18
Pages
PUBLISHER
Landor Associates
SELLER
Marissa Winkler
SIZE
2.5
MB

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