WHILE STOPPING OVER AT the Kaliningrad airport on my way to Antibes from Almaty, I was recently asked a most remarkable question by Evgeny Malchik, executive vice president and crew chief of the McDonald's in Terminal 5. "Do you want fries with that?" It took a while for the true significance of this question to sink in. Bo you want fries with that? In a plug and play world, soon we'll all be having fries. Either that, or the fries will be having us.