How to Make Your Advertising Make Money

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    • $10.99

Publisher Description

How to Make Your Advertising Make Money by John Caples

In this remarkable reference, John Caples, a man who has won countless awards and made millions of dollars for some of the largest companies in the United States, draws upon more than 50 years of experience to show you how to write advertising copy that sells anything and everything... write headlines that command instant attention...save thousands of dollars in expenses each year...and much more.



Containing hundreds of true stories, checklists, and guidelines, this sourcebook is for every copywriter, creative director, and business executive who wants to learn how to write copy that sells-from the master who most say did it better than anyone.

GENRE
Reference
RELEASED
2019
December 30
LANGUAGE
EN
English
LENGTH
288
Pages
PUBLISHER
Lulu.com
SELLER
Lulu Enterprises, Inc.
SIZE
10.9
MB

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