Marshall McLuhan

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Publisher Description

Communications theorist Marshall McLuhan (1911-1980) predicted the effects of electronic media on modern culture as early as 1964. McLuhan published several breakthrough books and coined terms like "hot" and "cool" media, "the global village," and "the medium is the message."

GENRE
Biographies & Memoirs
RELEASED
2001
January 1
LANGUAGE
EN
English
LENGTH
210
Pages
PUBLISHER
Dundurn Press
SELLER
Dundurn Press Limited
SIZE
1.8
MB

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