Sony Returns to Rock Coachella Festival with New Playstation

Sony Computer Entertainment America Inc. (SCEA), Foster City, Calif., has announced a triumphant return to one of the entertainment industry's hottest music events, the Coachella Valley Music & Arts Festival (Coachella). SCEA will be on-site as one of the main sponsors to provide fans a first-look at three of its most-anticipated PLAYSTATION(R)3 (PS3(TM)) computer entertainment system releases, SingStar(TM), LittleBigPlanet(TM) and Gran Turismo(TM) 5 Prologue. Every year music fans from around the world gather to experience COACHELLA's adventurous mix of iconic headliners and wide- ranging, forward-looking performers. Inside two fully-interactive entertainment tents, fans will experience the ultimate in gaming, social networking and community building while receiving a better understanding of the power of the PS3 system in High-Definition. Attendees will be immediately immersed in unique environments, including the highly innovative, original world of LittleBigPlanet. They will also be given the chance to show off their inner desire to be the next great singing sensation with SingStar and the opportunity to test their racing skills with the ultimate racing experience, Gran Turismo 5 Prologue. SCEA will also offer the opportunity to upgrade the fan's experience daily with rewards including VIP access and band meet and greets.