Subliminal
How Your Unconscious Mind Rules Your Behavior (PEN Literary Award Winner)
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4.1 • 11 Ratings
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- $8.99
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- $8.99
Publisher Description
NATIONAL BESTSELLER • From the bestselling author of The Drunkard’s Walk, a startling, eye-opening examination of how the unconscious mind shapes our experience of the world.
“Mlodinow plunges into the realm of the unconscious mind accompanied by the latest scientific research ... [with] plenty of his trademark humor.” —Los Angeles Times
Over the past two decades of neurological research, it has become increasingly clear that the way we experience the world—our perception, behavior, memory, and social judgment—is largely driven by the mind's subliminal processes and not by the conscious ones, as we have long believed. In Subliminal, Leonard Mlodinow employs his signature concise, accessible explanations of the most obscure scientific subjects to unravel the complexities of the subliminal mind. In the process he shows the many ways it influences how we misperceive our relationships with family, friends, and business associates; how we misunderstand the reasons for our investment decisions; and how we misremember important events—along the way, changing our view of ourselves and the world around us.
Customer Reviews
Thoughtful
I enjoyed several things about this book: First, the author's delightful sense of humor made it easy to read and enjoyable. Second, it really made me think about myself and the illusions I hold onto about my own life and finally, it made me think about others and to be a little less critical and perhaps a bit more understanding of our shared human quirks!
Information extravaganza
This book is stacked with information that will inevitably open every readers minds to the insight of our human behaviours. Please read this, information like this helps make us better people. Easy to read.