The Bold Ones: Innovate and Disrupt to Become Truly Indispensable

Ranked #5 on McKinsey & Company's Top Books on Decision Making

A practical and inspirational playbook that shows you how to use innovation and disruption to become truly unstoppable.

Disruption for disruption's sake isn't a smart strategy when you're seeking ways to accelerate your career and become truly indispensable. In The Bold Ones, you'll discover it's more about being bold than disruptive: being simultaneously confident enough to challenge industries, yet practical enough to recreate them. Internationally celebrated disruption strategist Shawn Kanungo offers a playbook for individuals who know they need to become bolder to push their careers and companies forward—but don't know how to innovate: You'll learn where to start, what to do, and how to break through with your ideas. Distilling lessons learned from some of the world's most extraordinary disruptors, The Bold Ones presents eight unconventional pillars to success:
Success is a Pitfall

Chipping Toward Your Next Big Move

Paradox of Piracy

Disruption is a Joke

Innovation's Dirty Little Secret

1 True Fan

How to Engineer a Lucky Break

Disrupt a Culture, Leave a Legacy



Through each pillar, Kanungo illustrates smart takeaways with the eye-opening strategies of some the world's greatest disruptors and most unlikely "change agents"—from the first female pharaoh to the rapper Cardi B. What was the secret to success behind Rihanna's slaying of the lingerie giant Victoria's Secret? What can we learn from ESPN's 200-million-dollar mistake in firing sportswriter Bill Simmons?
Far from being one-in-a-million David-and-Goliath triumphs, Kanungo puts these individual stories together create a map, showing you how you can replicate their tactics and emulate their strategies to create your own path forward. Filled with inspirational profiles, practical ideas and game-changing insights,The Bold Onesprovides all the tools you need get innovating and disrupting on your own terms—wherever you are—today.