The Tipping Point

How Little Things Can Make a Big Difference

    • 4.3 • 108 Ratings
    • $14.99
    • $14.99

Publisher Description

From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior. The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.

“A wonderful page-turner about a fascinating idea that should affect the way every thinking person looks at the world.” —Michael Lewis

GENRE
Health, Mind & Body
RELEASED
2006
November 1
LANGUAGE
EN
English
LENGTH
288
Pages
PUBLISHER
Little, Brown and Company
SELLER
Hachette Digital, Inc.
SIZE
1.6
MB

Customer Reviews

Archaeology Student ,

A definite read

Do you want to realize what has been missing in business? This is a must read.

TheMadZoubi ,

Must Read

Excellent book, really puts things in perspective in a very intuitive, and simple way. It paints the concept of connectors, mavens, and salesmen in a real life brush that everyone can relate to. It changed my perspective, oh and I can say with confidence that the rule of 150 works, and it works well.

.boss ,

No value

Not impressed the title of the book is misleading

More Books by Malcolm Gladwell

2008
2013
2007
2019
2009
2021

Customers Also Bought

2013
2007
2016
2021
2010
2007