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Beschreibung des Verlags
Setting business strategy enables you to develop absolute clarity on priorities, organize resources, and get better results than ever before. It may sound complicated, but Brian Tracy knows how to make it simple. In this practical book he shares the most important lessons for strategic planning. You'll discover how to:
Ask the five key questions vital to any strategic planDetermine a corporate mission that lifts and inspires peopleGain valuable insight with market share/market growth and strategy/operations matricesDefine yourself in relation to the competitionReposition your business with new products, services, and technologiesMeasure success via clear financial objectivesAnd more. Using examples ranging from Alexander the Great to IBM and General Electric, Tracy gives you proven ideas for maximizing opportunities and increasing ROI. Powerful and portable, Business Strategy will help you take firm control of your company's destiny.