Can We Do That?!
Outrageous PR Stunts That Work -- And Why Your Company Needs Them
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- CHF 18.00
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- CHF 18.00
Beschreibung des Verlags
This fun and friendly book looks at real-life PR stunts that will blow your mind and inspire you to develop innovative and creative ways to get your company noticed. PR guru Peter Shankman chronicles the most ridiculous, outrageous, and possibly crazy PR stunts of all time—explaining why some work and others don’t. This is a funny, insightful guide to winning the PR game.
GENRE
Business und Finanzen
ERSCHIENEN
2011
14. Januar
SPRACHE
EN
Englisch
UMFANG
224
Seiten
VERLAG
Wiley
GRÖSSE
1.1
MB