Change by Design
How Design Thinking Transforms Organizations and Inspires Innovation
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Beschreibung des Verlags
In Change by Design, Tim Brown, CEO of IDEO, the celebrated innovation and design firm, shows how the techniques and strategies of design belong at every level of business. Change by Design is not a book by designers for designers; this is a book for creative leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.
GENRE
Gewerbe und Technik
ERSCHIENEN
2009
29. September
SPRACHE
EN
Englisch
UMFANG
272
Seiten
VERLAG
Harper Business
GRÖSSE
1.1
MB
Change by Design, Revised and Updated
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