Harvard Business Review Case Study: General Electric Medical Systems (2002‪)‬

General Electric Medical Systems (GEMS) is the world's leading manufacturer of diagnostic imaging equipment and part of the Milwaukee, US-based General Electric. The following evaluation conducts a strategic analysis of its internal resource capability, how it shaped its competitive strategy and a profound evaluation of its international strategy. Seminar paper aus dem Jahr 2006 im Fachbereich Wirtschaft - Unternehmensführung, Management, Organisation, Note: 1.9, Edinburgh Napier University (Napier University Business School), Veranstaltung: International Business Strategy, 4 Quellen im Literaturverzeichnis, Sprache: Englisch.