Conscious Leadership
Elevating Humanity Through Business
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- $ 27.900,00
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- $ 27.900,00
Descripción editorial
A WALL STREET JOURNAL BESTSELLER!
From Whole Foods CEO John Mackey and his coauthors, a follow-up to groundbreaking bestseller Conscious Capitalism—revealing what it takes to lead a purpose-driven, sustainable business.
John Mackey started a movement when he founded Whole Foods, bringing natural, organic food to the masses and not only changing the market, but breaking the mold. Now, for the first time, Conscious Leadership closely explores the vision, virtues, and mindset that have informed Mackey’s own leadership journey, providing a roadmap for innovative, value-based leadership—in business and in society.
Conscious Leadership demystifies strategies that have helped Mackey shepherd Whole Foods through four decades of incredible growth and innovation, including its recent sale to Amazon. Each chapter will challenge you to rethink conventional business wisdom through anecdotes, case studies, profiles of conscious leaders, and innovative techniques for self-development, culminating in an empowering call to action for entrepreneurs and trailblazers—to step up as leaders who see beyond the bottom line.
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Strong business leadership entails more than trendy buzzwords and consistent financial returns, writes Mackey (Conscious Capitalism), cofounder and CEO of Whole Foods, in his commendable but familiar guide. Urging businesspeople to "find ways to express our deepest convictions and highest calling in the actions that we take every day," the book is half business case study, half workbook, framing its advice component with Whole Foods history. This includes the whirlwind Amazon merger and, in particular, Mackey's own crisis of leadership after his brainchild WholePeople.com failed in 2001. Though he survived the resulting attempt to oust him from Whole Foods, in the process Mackey did a great deal of soul-searching that he credits with making him into the leader the company needed. Aiming to help fellow founders discover their businesses' higher purpose, Mackey delivers prompts for self-reflection ("Think of a challenge you're facing at your company") and discussions of "vision and virtue," "mindset and strategy," and "people and culture," but the advice (nurture inner growth, practice gratitude, get sleep, release negativity) may be a shade too soft and too obvious to many. Though the presentation is earnest, there's little new here.
