Advertising in the 1993 Federal Election‪.‬

This article looks at the role of political advertising in the strategies of the four political parties which contested the 1993 federal election in English-speaking Canada. Research for this paper was supported by a Social Science and Humanities Council of Canada grant to a team of scholars at Laval University and the University of Windsor who are preparing a major study on political advertising in the 1993 election. **********