ICC Lowe - Digital in Pharma

Digital Pharma stats


The rise of digital in pharma has been happening for a few years now. Budgets have been increased, websites launched, detail aids transferred to iPads and we’ve seen the rise of patient voices on social media.

 

But sometimes when someone builds you a digital solution and only two people use it your faith in digital diminishes. There may be nothing wrong with your messaging or your product, the solution may be to use the right digital medium.


So we put this free guide together for the Pharmaceutical industry so you understand what people are doing digitally. Hope you enjoy!