Philip Kotler

Bücher
Marketing 3.0 Marketing 3.0
Marketing 3.0
2010
Marketing 4.0 Marketing 4.0
Marketing 4.0
2016
HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt) HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
2013
Marketing Management, Global Edition Marketing Management, Global Edition
Marketing Management, Global Edition
2019
Kotler on Marketing Kotler on Marketing
Kotler on Marketing
1999
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads) HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
2017

Hörbücher
Marketing 5.0: Technologie für die Menschheit Marketing 5.0: Technologie für die Menschheit
Marketing 5.0: Technologie für die Menschheit
2023
Marketing 5.0 : Technology for Humanity Marketing 5.0 : Technology for Humanity
Marketing 5.0 : Technology for Humanity
2021
HBR's 10 Must Reads on Strategic Marketing (HBR's 10 Must Reads) HBR's 10 Must Reads on Strategic Marketing (HBR's 10 Must Reads)
HBR's 10 Must Reads on Strategic Marketing (HBR's 10 Must Reads)
2022
Marketing 6.0 : The Future Is Immersive Marketing 6.0 : The Future Is Immersive
Marketing 6.0 : The Future Is Immersive
2023
HBR's 10 Must Reads on Sales (HBR's 10 Must Reads) HBR's 10 Must Reads on Sales (HBR's 10 Must Reads)
HBR's 10 Must Reads on Sales (HBR's 10 Must Reads)
2020
Marketing 5.0 Marketing 5.0
Marketing 5.0
2023