Marketing 3.0
2010
Marketing 4.0
2016
HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
2013
Marketing Management, Global Edition
2019
Kotler on Marketing
1999
HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
2017
Marketing 5.0: Technologie für die Menschheit
2023
Marketing 5.0 : Technology for Humanity
2021
HBR's 10 Must Reads on Strategic Marketing (HBR's 10 Must Reads)
2022
Marketing 6.0 : The Future Is Immersive
2023
HBR's 10 Must Reads on Sales (HBR's 10 Must Reads)
2020
Redefining Retail : 10 Guiding Principles for a Post-Digital World
2024