Blue Ocean Strategy, Expanded Edition : How to Create Uncontested Market Space and Make the Competition Irrelevant
2020
HBR's 10 Must Reads on Strategy (including featured article "What Is Strategy?" by Michael E. Porter) (HBR's 10 Must Reads)
2022
HBR's 10 Must Reads on Change Management (including featured article "Leading Change," by John P. Kotter) (HBR's 10 Must Reads)
2022
Blue Ocean Shift: Jenseits des Wettbewerbs - Bewährte Schritte, die Mut erzeugen und neues Wachstum
2020
Der Blaue Ozean als Strategie. Wie man neue Märkte schafft wo es keine Konkurrenz gibt
2021
Océano azul, océano rojo (Harvard Business Review)
2025