100 Not Out 2nd Edition

A first-class century in cricket is regarded as a valiant accomplishment of grace, courage and skill. Even more, to survive and thrive for 100 years in business is a phenomenon of entrepreneurship, fiscal responsibility and flexibility.



In an impressive display of economic acumen, George McFarlane examines the notion of business longevity in Australia. He begins by surveying the wealth of economic history concerning leadership, innovation, employee relations, succession and conservative financing. Moving on, George uses these observations to highlight 21 Australian companies that have survived and thrived in business for at least 100 years. The stories of each 'centurian' are individual, and yet they weave together to provide a volley of recurring themes: high ethical standards and family values, concern for all employees and suppliers, long-term focus and commitment, the ability to manage and adapt to the ever changing business environment.