Business is Personal
The Truth About What it Takes to Be Successful While Staying True to Yourself
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- 9,99 €
Beschreibung des Verlags
A New York Times bestselling author and successful businesswoman shares the advice she used to build a business and maintain balance as a media personality, mogul, and mother.
Consider this book your strategic toolbox, full of Bethenny’s smartest and most practical no-nonsense business principles and tactics, illustrated through her own compelling stories and lessons from the entrepreneurial front and experience building the successful Skinnygirl and Bethenny brands, becoming a successful television and podcast producer, and managing her philanthropic foundation. She also shares wisdom from her conversations with highly accomplished people from Mark Cuban to Hillary Clinton, Candace Bushnell to Matthew McConaughey and many more, on what it takes to be successful at every level in an authentic way.
So many women, including stay-at-home moms yearning for more, entrepreneurs, and 9-to-5ers see this time of disruption as an open road. As Bethenny says, the snow globe has been shaken. This is THE handbook to navigate what will come next. Whether you are new to business, a seasoned rainmaker, pivoting from a loss or layoff– or just finding your way– you will find value within these pages. This book will inspire you to act without fear, turn mistakes into masterstrokes, and keep you laughing along the way.
PUBLISHERS WEEKLY
"Get in the game," coaches Real Housewives of New York City star Frankel (A Place of Yes) in this braggadocian guide to achieving success through hard work. The self-described "idea hamster, addicted to innovation" purports to explain "what it takes to be successful in business while balancing the rest of your life," and her primary argument is that persistence and hard work are more important than anything else. She holds up her own experience relentlessly pitching TV shows, content deals, and products as examples of her theory in practice, and opines that business success is dependent on living one's values and maintaining one's integrity. The execution is snappy enough, though it's weighed down with clichés—"you've got to be in it to win it," "trust the process"—and self-congratulatory descriptions of her own wins. Many readers may also find her scorn for "everybody complains about the fact that their identity holds them back" off-putting. It all winds up feeling like a conversation with someone who never asks a single question. This one's only for fans.
