China's Technology Innovators China's Technology Innovators
Management for Professionals

China's Technology Innovators

Selected Cases on Creating and Staying Ahead of Business Trends

    • 59,99 €
    • 59,99 €

Beschreibung des Verlags

This book is one of the first to explore how Chinese companies are feeling the impulse of emerging business trends and seizing opportunities brought by technology innovation. It consists case studies of 7 Chinese companies: 3DMed, Wechat from Tencent, Shanghai GM, CP Group, Alibaba, AutoNavi, and ICBC. Each Chinese company has its unique perspectives and different ways to make transformation and business model adjustments. The book helps fill the gap between the global interest in “Innovate in China” and the limited availability of cases on innovations in the country. It is a valuable reference resource for readers in China and beyond wishing to address challenges in the context of growing digital technologies and overwhelming business trends.

GENRE
Business und Finanzen
ERSCHIENEN
2017
21. Juni
SPRACHE
EN
Englisch
UMFANG
196
Seiten
VERLAG
Springer Nature Singapore
ANBIETERINFO
Springer Science & Business Media LLC
GRÖSSE
3,1
 MB
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