Insights on W. Chan Kim’s Blue Ocean Strategy by Instaread
Beschreibung des Verlags
Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant is the 2015 update to the classic business strategy text of the same name originally published in 2005. The text offers a practical handbook to business students and entrepreneurs who wish to rise above the fray of the competition, become pioneers in previously uncharted market territory, and gain access to impressive growth opportunities and an untapped customer base...
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GENRE
Nachschlagewerke
ERSCHIENEN
2018
20. August
SPRACHE
EN
Englisch
UMFANG
21
Seiten
VERLAG
Instaread
GRÖSSE
241,6
kB
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