Love Is the Killer App
How to Win Business and Influence Friends
-
- 4,49 €
Beschreibung des Verlags
Are you wondering what the next killer app will be? Do you want to know how you can maintain and add to your value during these rapidly changing times? Are you wondering how the word love can even be used in the context of business?
Instead of wondering, read this book and find out how to become a lovecat—a nice, smart person who succeeds in business and in life.
How do you become a lovecat? By sharing your intangibles. By that I mean:
Your knowledge: everything that comes from all the books that I’ll encourage you to devour.
Your network: the collection of friends and contacts you now have, which I’ll teach you how to grow and nurture.
Your compassion: that human warmth you already possess—in these pages I’ll convince you that you can show it freely at the office.
What happens when you do all this?
* You become a rich source of information to all around you.
* You are seen as a person with valuable insight.
* You are perceived as generous to a fault, producing surprise and delight.
* You double your business intelligence in one year.
* You triple your network of personal relationships in two years.
* You quadruple the number of colleagues in your life who love you like family.
In short, you become one of those amazing, outstanding people to whom everyone turns, who leads rather than follows, who never runs out of ideas, contacts, or friendship.
Here’s the real scoop: Nice guys don’t finish last. They rule!
PUBLISHERS WEEKLY
Remember when the online biz was the playground of the business world? Yahoo! exec Sanders does, and with a vengeful nostalgia. In his almost dementedly excited book on how to get ahead in business by being loveable and smart, Sanders beats the drum of the New Economy louder and more happily than just about anyone out there. The "Big Statement" here Sanders is a proponent of reading as much as possible and boiling it down to an essential Big Statement is that a kill-or-be-killed mentality won't get you far in today's business environment. Better to spread love, by connecting with people, giving out advice, using every available moment to increase your knowledge and being a "lovecat." It's hard not to get swept up by the rose-colored glow of this gleaming "bizlove" philosophy, where people are excited to come to work and where they give out hugs and encouragement to everyone they come across. But being a lovecat, Sanders emphasizes, does not mean being a sucker. Naturally, as with most hype, the relentlessly upbeat narrative leads to some ridiculous overgeneralizations, like "during the Depression people worried about survival. Today the affluent worry about whether or not they are going to have a good experience." Sanders also vastly overestimates the availability of choice in today's job market, saying that if your boss isn't reciprocating your love, just get a new job ("A fresh start is a mouse click away"). These lapses aside, he is convincing. Cynics will argue that a sheep in a pack of wolves will simply be eaten, but a sheep armed with Sanders's brand of intelligent enthusiasm will more likely charm the wolves into submission.
