Lukaszewski on Crisis Communication
What Your CEO Needs to Know About Reputation Risk and Crisis Management
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- 33,99 €
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- 33,99 €
Beschreibung des Verlags
One of "30 Best Business Books of 2013"(Soundview Executive Book Summaries). Author draws on 40 years' experience to advise exactly what to say and do and when; how to manage the victim dimension; create a crisis communication plan and put it into...