Nikon Launches Coolpix P300 Compact Digital Camera

Nikon Inc., Melville, N.Y. has announced the new COOLPIX P300, Nikon's first compact digital camera to feature a super-fast Wide- Angle 4.2x Zoom-NIKKOR glass lens (24mm-100mm, 35mm equivalent) with a maximum aperture of f/1.8 for capturing stunning, tack-sharp images and Full HD (1080p) video in a variety of lighting conditions. In addition to the widest aperture NIKKOR lens ever seen in a Nikon COOLPIX camera, the P300 also comes equipped with a 12.2-megapixel backside illumination CMOS sensor as well as a complement of other Nikon core technologies designed to prevail in even the most challenging light. Created for the photo enthusiast who seeks creative control but will not compromise image quality for portability, the versatile P300 features manual controls, Optical Vibration Reduction (VR) technology, and ISO sensitivity up to 3200. These features help create low noise images and faster shutter speeds, which minimize motion blur in low-light conditions like night portraits, even when handheld. "The COOLPIX P300 reflects decades of optical experience and NIKKOR heritage that culminate to create this exciting compact camera offering for users yearning for more creative freedom," said Bo Kajiwara, director of marketing, Nikon Inc. "The P300 is an excellent choice for the photographer who is looking for a compact camera with all the manual controls and advanced features that challenges them to take their creativity to new heights." Stunning Image Quality in Low-Light Conditions Demanding low-light conditions and creative barriers are no match for the new COOLPIX P300. Superior image quality in low-light settings is achieved because of the P300's powerful combination of a 12.2-megapixel CMOS sensor, high ISO sensitivity, and the fast wide-angle f/1.8 lens. The CMOS sensor in the P300 is designed so that each pixel receives light more efficiently for superior performance. ISO performance of up to 3200 helps to ensure that images have low noise and amazing clarity while the wide aperture increases the amount of available light to the sensor. Nikon's EXPEED C2 image processing engine also participates in this phenomenal feat, enhancing overall speed and performance to deliver images that burst with vivid clarity and color. Taking Creativity to New Heights