Plastic Free
The Inspiring Story of a Global Environmental Movement and Why It Matters
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- 28,99 €
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- 28,99 €
Beschreibung des Verlags
In July 2011, Rebecca Prince-Ruiz challenged herself to go plastic free for the whole month. Starting with a small group of people in the city of Perth, the Plastic Free July movement has grown into a 250-million strong community across 177 countries, empowering people to reduce single-use plastic consumption and create a cleaner future.
This book explores how one of the world’s leading environmental campaigns took off and shares lessons from its success. From narrating marine-debris research expeditions to tracking what actually happens to our waste to sharing insights from behavioral research, it speaks to the massive scale of the plastic waste problem and how we can tackle it together. Interweaving interviews from participants, activists, and experts, Plastic Free tells the inspiring story of how ordinary people have created change in their homes, communities, workplaces, schools, businesses, and beyond.
It is easy to feel overwhelmed in the face of global environmental problems and wonder what difference our own actions could possibly make. Plastic Free offers hope for the future through the stories of those who have taken on what looked like an insurmountable challenge and succeeded in innovative and practical ways, one step—and one piece of plastic—at a time.
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"Plastic Free July" founder Prince-Ruiz tells the story of how she started an environmental movement and offers solutions for decreasing waste in this accessible account. In 2011, a visit to an Australian recycling facility left her "overwhelmed and frankly mortified" at the amount of trash she saw. She decided to go plastic-free for a month, a challenge she invited colleagues and friends to take up as well. With time and the help of social media, the challenge became a global movement that, Prince-Ruiz writes, has reached over 250 million people. Prince-Ruiz also provides an introduction to basic environmentalist concepts (the effects of ocean debris) and as she recounts her personal story, intersperses easy tips for those looking to lessen their reliance on plastics, such as replacing single-use plastic bags and straws. Though none of the advice is new, the earnestness with which Prince-Ruiz conveys it is motivating ("One day I want to walk along the shoreline at my local beach and look down at shells and seaweed, and not be expecting to find plastic"). Readers eager to reduce their plastic consumption would do well to pick up this excellent primer.
