Recommender Systems Recommender Systems

Recommender Systems

Gérald Kembellec und andere
    • 139,99 €
    • 139,99 €

Beschreibung des Verlags

Acclaimed by various content platforms (books, music, movies) and auction sites online, recommendation systems are key elements of digital strategies. If development was originally intended for the performance of information systems, the issues are now massively moved on logical optimization of the customer relationship, with the main objective to maximize potential sales.

On the transdisciplinary approach, engines and recommender systems brings together contributions linking information science and communications, marketing, sociology, mathematics and computing. It deals with the understanding of the underlying models for recommender systems and describes their historical perspective. It also analyzes their development in the content offerings and assesses their impact on user behavior.

GENRE
Computer und Internet
ERSCHIENEN
2014
4. Dezember
SPRACHE
EN
Englisch
UMFANG
252
Seiten
VERLAG
Wiley
ANBIETERINFO
John Wiley & Sons Ltd
GRÖSSE
5,1
 MB
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