The Emerging Business Models

The Emerging Business Models describes current issues that the business leaders and professionals are facing, as well as developments in digitalization. This book consisting of 10 chapters introduces the new technology trends and challenges that businesses today face. The authors cover several increasingly important new areas such as the Fourth Industrial Revolution, Internet of Things (IoT), financial technology (FinTech), social media, platform strategy, analytics, artificial intelligence (AI) and many other forces of disruption and innovation that shape today's realities of the world.These digital transformations are taking place at an exponential rate. The speed of innovations and breakthroughs is disrupting the traditional businesses. A better understanding of the changing environment in the new economy can enable business professionals and leaders to recognize realities, embrace changes, and create new opportunities — locally and globally — in this inevitable digital age.Contents: The Fourth Industrial Revolution (Industry 4.0)Internet of ThingsArtificial Intelligence and Cloud Computing (Lee Zhan Xiong Sean and Lau Jing Feng)Introduction to Financial TechnologyPlatform Strategy and Sharing EconomyDigital Transformation and the 'New Marketing Normal'From E-commerce to New RetailWeb Analytics (Written jointly with Wang Yue)Business AnalyticsThe Power of Digital Inclusion
Readership: Undergraduate and graduate students in business management, and entrepreneurs involved in startups.Future Economy;Digital Platforms0Key Features:The ability to identify and navigate the technologies and emerging business models disrupting the various industriesAn opportunity to explore and incorporate key principles of transformative technology into new or existing business modelsRecognition of digital economics in context, and how the digital economy influences societies, environment, poverty, privacy, strategy, financial operations and city development